Is the $5,000 price a single payment with no hidden fees?

Yes. The standard licence starts at $5,000 and covers all ten CRM modules, unlimited players, unlimited brands, onboarding, API integration support, team training, and 12 months of technical support. Enterprise requirements such as source code access, priority SLA terms, or advanced deployment scope are quoted separately.

How does SDLC Corp compare to Optimove, Fast Track CRM, or Symplify?

Optimove, Fast Track CRM, and Symplify are commonly used SaaS CRM platforms in iGaming. Their pricing, hosting, modules, and data controls depend on the selected plan and contract. SDLC Corp positions this CRM as a self-hosted, flat-licence alternative for operators that want direct control over hosting, integrations, player data, and long-term platform cost.

Do I need a developer to install the CRM?

No dedicated internal developer is required for standard onboarding. SDLC Corp handles the CRM setup, PAM connection, sportsbook feed, payment-gateway integration, configuration, and handover support with your team.

Is this suitable for a new sportsbook or casino launch?

Yes. The platform supports new sportsbook and casino launches with onboarding flows, first-deposit journeys, player segmentation, campaign triggers, and reporting workflows. It can also support sports betting, online casino, live casino, and esports betting use cases.

What if my PAM or payment gateway is not on the verified list?

The CRM can connect with systems that support REST APIs, webhooks, or structured data exchange. If your PAM, sportsbook feed, or payment provider is not pre-verified, the integration can be reviewed during onboarding.

Is player data safe on my own servers?

The self-hosted model keeps player records on your selected infrastructure. In addition, the CRM supports role-based access, consent records, data-retention controls, audit logs, and responsible gaming workflows that can be reviewed during deployment planning.

How does iGaming CRM software improve player retention?

It helps teams segment players in real time, detect churn risk earlier, automate reactivation journeys, manage VIP workflows, and measure campaign performance. As a result, marketing and retention teams can act on player behaviour without waiting for manual exports.

What is not included in the $5,000 licence?

Source code access, priority SLA terms, advanced customisation, and dedicated enterprise infrastructure support are quoted separately. Also, third-party messaging costs such as SMS, email, WhatsApp, push notification gateways, or external data services are billed by the respective providers.

Self-Hosted iGaming CRM Software

iGaming CRM Software for Sportsbook and Casino Operators

Own your player data, run real-time campaigns, and scale CRM operations without per-player platform pricing. Our team connects your PAM, sportsbook feed, and payment gateway during onboarding.

Host player data on your cloud or private server.
Trigger campaigns from deposits, bets, sessions, and player activity.
Scale with a flat licence instead of player-based CRM fees.

Book an iGaming CRM Demo View CRM Modules

iGaming CRM software dashboard showing real-time player segmentation, campaign triggers, and player activity

Who It Suits

Built for Every Stage of the iGaming Operator Journey

From launch day to 100,000+ monthly active users, one CRM platform helps operators manage players, campaigns, brands, and compliance without per-player pricing.

Discuss Your CRM Requirements

Startups

Launch a branded sportsbook or casino CRM with onboarding, player tracking, and fast go-live support.

Mid-Market Operators

Use live player events to trigger segments, VIP alerts, retention journeys, and campaigns in real time.

Enterprise & Multi-Brand

Run brands, markets, compliance rules, campaign flows, and analytics from one self-hosted CRM.

iGaming CRM operator journey dashboard showing startup, growth, and enterprise stages

In Plain Terms

What Is iGaming CRM Software?

iGaming CRM software helps casino, sportsbook, and betting operators manage player data, automate campaigns, control bonuses, track VIP activity, and support compliance workflows from one real-time dashboard.

Talk to CRM Expert

Live Player CRM Console

LIVE EVENTS

Active Players 24.8K

Campaign Triggers 8.2K

VIP Alerts 312

Risk Flags 96

Player profile updated 0.2s

Bonus rule checked 0.4s

Campaign trigger sent 0.6s

Responsible gaming rule verified 0.8s

Built for player events

Unlike a standard CRM, it reacts to deposits, withdrawals, bets, gameplay, bonus use, KYC status, churn risk, and VIP behaviour.

Used by operators

Online casinos, sportsbooks, esports betting brands, poker platforms, lottery operators, and multi-brand iGaming companies use it.

Self-hosted control

You keep player data on your own cloud or server. Therefore, you control hosting, integrations, data rules, and long-term platform cost.

Market-ready setup

The platform supports compliance workflows for regulated markets, including data residency, responsible gaming, and audit-ready reporting needs.

Platform Architecture

Ten CRM Modules Connected by One Player Event Stream

Every player event, from a deposit to a bet or session ending, reaches all core CRM modules at the same time. As a result, campaigns, segments, lifecycle flows, casino API integrations, and compliance checks stay current without manual delay.

Book CRM Demo

Real-Time Player Segmentation

Live Event Campaign Triggers

Bonus & Promotion Engine

Omnichannel Campaigns

VIP & Loyalty Management

Gamification

Responsible Gaming Controls

Analytics & Reporting

Lifecycle Automation

API Integration Layer

Real-time CRM event stream Player actions move across segmentation, campaigns, loyalty, analytics, responsible gaming workflows, and API-connected systems.

Platform Features

iGaming CRM Modules for Player Retention and Campaign Automation

Ten CRM modules cover the full player lifecycle, from first deposit to loyalty, reactivation, responsible gaming, and campaign performance tracking. Each module ships ready to use with no hidden add-on licence cost.

Book a Live Demo

Player Segmentation

Build live player groups using deposits, bets, sessions, bonus use, value, churn risk, and VIP behaviour.

Live Campaign Triggers

Trigger journeys when a player deposits, places a bet, claims a bonus, ends a session, or becomes inactive.

Bonus & Promotion Engine

Target bonuses by segment, set offer rules, manage wagering conditions, and track campaign ROI in one view.

Omnichannel Campaigns

Reach players through email, SMS, push, WhatsApp, and in-app messaging from one campaign builder.

VIP & Loyalty Management

Identify high-value players using GGR, stake, and activity signals, then automate tiers and VIP alerts.

Gamification Module

Add missions, leaderboards, loyalty wheels, and reward journeys without increasing manual campaign work.

Lifecycle Automation

Automate onboarding, first-deposit nudges, churn prevention, reactivation, and win-back journeys.

Analytics & Reporting

Track campaign ROI, GGR by segment, retention rate, channel performance, and scheduled exports.

Responsible Gaming Controls

Support limits, self-exclusion, cooling-off triggers, risk flags, and audit-ready responsible gaming workflows.

API Integration Layer

Connect your PAM, sportsbook feed, payment gateway, and third-party systems through REST APIs and webhooks.

Pricing

One-Time Pricing for the Full iGaming CRM Platform

The standard licence starts at $5,000 and includes the full iGaming CRM platform for unlimited players, brands, and markets. Enterprise requirements, including source code access, custom SLA terms, or advanced deployment support, are quoted separately.

Discuss Pricing

Standard Platform Licence

$5,000

Starting one-time licence — no recurring platform fee

All 10 CRM modules included
1-click install on your cloud or server
Logo, domain, and colour scheme setup
REST API for PAM, sportsbook, and payments
Unlimited MAU with no player caps
Multi-brand support from one instance
Onboarding, integration, and team training
12 months of technical support included

Enterprise plan: source code access, priority support, custom SLA terms, and advanced deployment scope are quoted separately.

Get the Standard Licence

iGaming CRM pricing comparison between SDLC Corp and typical SaaS CRM models
Feature	SDLC Corp	Typical SaaS CRM
Pricing model	Starting one-time licence	Recurring subscription model
Cost at higher MAU	No player-based platform fee	Often changes by usage, plan, or contract scope
Go-live time	Structured onboarding in days	Varies by vendor, integration scope, and approvals
Player data	Your infrastructure	Usually vendor-managed infrastructure
Source code	Available on enterprise plan	Usually not available
Multi-brand setup	Supported from one instance	May depend on licence, plan, or workspace structure
Data residency	Region selected during deployment	Depends on vendor hosting options
Compliance records	Audit logs and data controls stay with you	Usually handled through vendor terms and DPAs

SaaS comparison points are shown as general market-model differences only. They are not quotes, guarantees, or pricing claims about any named vendor.

Pricing clarity: the $5,000 plan covers the standard CRM platform licence. Enterprise options are separate for operators that need source code access, priority SLA terms, or custom infrastructure support.

iGaming CRM Technology Stack

Tech Stack for Player Data, APIs, Event Streams, and Campaign Automation

The CRM stack connects player accounts, sportsbook events, casino activity, payment flows, campaign channels, and reporting. As a result, operators can manage player journeys from live behavior instead of delayed exports.

Discuss Architecture

Technology Options

Choose the stack category to review frontend, backend, data, messaging, cloud, testing, and security tools used across CRM delivery.

Frontend Backend & APIs Data & Events Messaging Cloud & DevOps QA & Security

React

Next.js

TypeScript

JavaScript

Angular

Vue.js

Tailwind CSS

Bootstrap

Node.js

NestJS

Laravel

Python

FastAPI

REST APIs

GraphQL

Webhooks

PostgreSQL

MySQL

MongoDB

Redis

Apache Kafka

RabbitMQ

Elasticsearch

OpenSearch

Twilio

SendGrid

FCM

WhatsApp API

Email API

Campaign Automation

Push Notifications

In-App Messaging

AWS

Azure

Google Cloud

Docker

Kubernetes

GitHub Actions

GitLab CI/CD

Nginx

Postman

Jest

Cypress

Grafana

Prometheus

Sentry

JWT

OAuth 2.0

Client Feedback

What Our Clients Say About Working With Us

Public review profiles on GoodFirms and Clutch help buyers assess SDLC Corp’s delivery quality, communication, and project support before starting a software development engagement.

5.0 ★★★★★ GoodFirms

5.0 ★★★★★ Clutch

★★★★★

Public Profile

“Working with SDLC Corp was a smooth, transparent, and professional experience.”

Eunice Helen Chief Executive Officer at solena GoodFirms

View source on GoodFirms

★★★★★

Public Profile

“They saw inefficiencies in our processes that we'd stopped noticing, and built a solution.”

Emma Taylor Vice President at Reiss GoodFirms

View source on GoodFirms

★★★★★

Public Profile

“Their team was responsive to our feedback and handled requested changes in a practical and cooperative way.”

Client Executive Mama Drones Clutch

View source on Clutch profile

5.0 GoodFirms Rating

5.0 Clutch Rating

155 GoodFirms Reviews

4.9 AppFutura Badge

Read Reviews on GoodFirms View Clutch Profile

Case Studies

iGaming Platform Case Studies and Delivery Experience

Explore related iGaming and gaming delivery examples covering player journeys, platform workflows, admin operations, and integration-ready systems.

Book Consultation

Casino Game App Casino platform delivery Slot Game App Game flow and player engagement Clubsphere Player platform operations

Casino Game App

Casino Platform Delivery for Player-Facing Gaming Experiences

This delivery example shows platform planning, game flows, admin visibility, and player-facing experience design for casino-style products.

Casino gameplay and player journey planning
Back-office visibility for user and game operations
Platform-ready logic for engagement and reporting

View Case Study

Slot Game App

Slot Game Delivery Focused on Engagement and Reward Flows

This case study connects with CRM relevance through session activity, reward logic, engagement planning, and campaign-ready player signals.

Game session and reward-flow planning
Player activity signals for engagement logic
Operational planning for casino-style products

View Case Study

Clubsphere

Player Platform Delivery for User Activity and Operations

Clubsphere shows related platform experience across user journeys, activity tracking, operational views, and scalable product architecture.

User activity and engagement workflows
Operational dashboard and admin visibility
Scalable architecture for product growth

View Case Study

Clubsphere platform case study interface

Deployment Process

Five-Day iGaming CRM Deployment Process

Our team follows a structured deployment process to move your CRM from environment setup to live campaigns. First, we confirm access and hosting requirements. Then we connect your PAM, sportsbook feed, payment gateway, CRM rules, QA checks, and launch handover.

Plan Deployment

Access

Discovery & Access Setup

Confirm hosting, domain, brand assets, admin roles, integration access, and launch requirements before setup begins.

Environment

Installation & Environment Setup

Install the CRM, initialise the database, configure the admin dashboard, and apply your brand settings.

Integration

API & Webhook Integration

Connect PAM, sportsbook feed, payment gateway, and event webhooks. Then verify player and transaction sync.

Rules

CRM Rule Configuration

Set player segments, campaign triggers, bonus logic, compliance settings, lifecycle flows, and access permissions.

Testing & Data Validation

Run end-to-end checks for player events, campaign triggers, reports, user roles, and responsible gaming workflows.

Launch

Training & Launch Handover

Train your team, activate first campaigns, confirm live dashboards, and keep the launch team available for support.

iGaming CRM deployment dashboard showing setup, API integration, configuration, QA, and launch handover workflow

Structured CRM deployment Setup, API integration, CRM configuration, QA validation, team training, and handover are handled in one onboarding workflow.

The Problem

Why Operators Outgrow Generic CRM Tools

Per-player SaaS billing can make CRM cost harder to predict as player volume grows. In addition, generic CRM tools often depend on delayed imports, manual exports, and disconnected campaign data. A self-hosted iGaming CRM gives operators more control over player data, campaign logic, integrations, and long-term platform ownership.

Book a Demo

What makes the difference

Flat licence model instead of player-based platform pricing
Player data stays on your selected cloud or server infrastructure
Enterprise source-code access can reduce vendor lock-in
Live event triggers replace slow batch-based campaign updates
Multi-brand and multi-market support works from one CRM instance
CRM migration support is handled during structured onboarding

What operators gain after switching

Live

Player Segmentation

API

CRM Integrations

Flat

Licence Model

Self

Hosted Control

The CRM model is designed for operators that need player data ownership, campaign automation, API-connected systems, and predictable platform control.

Predictable cost Scale users and brands without per-player platform billing surprises.

Data ownership Keep player records, event history, and campaign reports on your infrastructure.

Real-time action Trigger campaigns from player events while the signal is still fresh.

Casino & Sportsbook

One CRM Platform for Casino and Sportsbook Operators

Run casino and sportsbook player engagement from one CRM engine. Each vertical gets its own segments, signals, bonus logic, and campaign triggers across online casino software setups.

See Deployment Workflow

Casino Focus

Casino CRM Software

Built for game preference, deposit behaviour, bonus history, free spins, loyalty tiers, and player reactivation.

Main Signal Game Activity

Campaign Type Free Spins

Retention Flow Win-Back

Segment players by slots, live casino, and table games
Run free-spin, cashback, and reload-bonus campaigns
Track loyalty tiers and VIP value from GGR signals
Trigger inactive-player reactivation automatically

Book Casino Demo

Sportsbook Focus

Sportsbook CRM Software

Built for bet history, stake value, sport preference, event timing, odds boosts, and bettor retention journeys.

Main Signal Bet History

Campaign Type Odds Boosts

Retention Flow Match-Day

Segment bettors by sport, stake range, and bet frequency
Launch free-bet, odds-boost, and acca-insurance campaigns
Trigger journeys around fixtures and major matches
Automate bettor retention and win-back workflows

Book Platform Demo

Segmentation & Campaigns

Day-One Setup and Campaign Configuration for iGaming Operators

Real-time segmentation feeds every campaign. Build audiences from player behaviour, value, activity, and risk signals, then trigger the right offer automatically.

Build My Campaign Flow

Player Segments

First-time depositors High-value & VIP Inactive players Churn-risk users Bonus seekers Casino players Sportsbook bettors Region-specific groups

Automated Campaigns

Welcome journey First-deposit nudge No-deposit offer Cashback campaign Free-spin trigger Free-bet trigger VIP reward flow Reactivation journey

Bonus & Promotion Types

Deposit bonus No-deposit bonus Free spins Free bets Cashback Loss-back Referral rewards Event-based offers

Built for Every Team

One CRM Where Every iGaming Team Works From the Same Player Data

Marketing, VIP, compliance, product, and admin teams get role-specific views from one shared CRM. As a result, teams avoid disconnected tools, duplicate exports, and outdated spreadsheets.

See Team Workflows