Home iGaming Services iGaming CRM Software
50+ operators live globally
★★★★★ 5.0 on Clutch · Reviewed by verified iGaming operators
White-Label Self-Hosted Source Code Available

iGaming CRM Software for Sportsbook and Casino Operators

One payment. No per-player billing. Deployed on your servers in hours.

White-label iGaming CRM software built for sportsbook and casino operators who want full ownership of their player data. One flat licence fee, unlimited players, and our team handling every integration PAM, sportsbook feed, and payment gateway from day one.

1-click
Installation
5days
Avg. Go-Live
50+
Operators Live
7
Regulated Markets
  • Player data stays on your servers no vendor access, ever
  • PAM, sportsbook feed, and payment gateway connected during onboarding
  • One flat licence costs the same at 100,000 players as at 1,000
Why operators switch
Optimove — per-player billing, no source code Fast Track — SaaS only, data on vendor servers Symplify — per-MAU pricing, no self-hosting
Request a Proposal
Live in
🇬🇧United Kingdom 🇲🇹Malta 🇧🇷Brazil 🇳🇬Nigeria 🇵🇭Philippines 🇲🇽Mexico 🇨🇴Colombia 🇬🇧United Kingdom 🇲🇹Malta 🇧🇷Brazil 🇳🇬Nigeria 🇵🇭Philippines 🇲🇽Mexico 🇨🇴Colombia
Who It Suits

Built for every stage of the iGaming operator journey

From launch day to 100,000+ monthly active users (MAU) one platform grows with you without changing the invoice.

Startups
Launching a sportsbook or casino?
Other tools charge per active player. This one is paid once. The platform is yours from day one, fully branded.
  • Onboarding and first-deposit flows pre-configured
  • Player tracking from the first registration
  • Fully branded under your domain and colours
  • Live before your first marketing campaign
  • Suitable for sportsbook, casino, and esports betting launches
Mid-Market Operators
Running 10,000 or more players?
Other tools batch data overnight and bill by MAU. This platform triggers in real time and costs the same at 100,000 players as at 10,000.
  • Real-time triggers on bets, deposits, and sessions
  • VIP identification from session one using GGR signals
  • Multi-brand support from a single installation
  • Full data ownership — no third-party access
  • Works across live casino, slots, and sports verticals
Enterprise & Multi-Brand
Operating across multiple licences or markets?
Run unlimited brands from one instance. Each brand gets its own domain, colour scheme, player segments, and campaign flows — managed centrally.
  • Unlimited brands on one licence — no per-brand fee
  • Separate compliance rules per market (UK GC, MGA, Curaçao)
  • Source code available for full white-label control
  • Central analytics dashboard across all brands
  • Migration from Optimove, Fast Track, or any legacy CRM included
The Problem

Why operators are leaving Optimove, Fast Track, and Symplify

Per-player SaaS billing punishes growth. Optimove at 25,000 MAU runs $60,000–$180,000/year. Fast Track: $36,000–$120,000/year. Symplify: comparable per-MAU rates. Every operator who scales pays more often crossing $100,000/year before hitting their growth target. SDLC Corp is $5,000 once. The licence cost never changes.

  • One flat licence fee no recurring charges, no player caps
  • Player data hosted on your own servers, under your encryption keys
  • Source code on the enterprise plan no vendor lock-in
  • Sub-second event triggers no overnight batch processing
  • Multi-brand, multi-market support included by default
  • Migration from any existing CRM handled during onboarding
ROI at a glance
At 25,000 MAU, operators switching from a SaaS CRM typically recover the $5,000 licence cost within the first month of operation.
Operator results after switching Average across 28 operators, first 90 days (Jan–Sep 2024, self-reported)
Player retention rate
+24%
Campaign ROI
+41%
Time to go live
5 days
Annual CRM cost reduction
−94%
VIP identification speed
Real-time
Self-reported survey data. Individual results vary by player base and operator configuration.
Platform Architecture

Ten modules. One event stream. Every player action processed in under a second.

Every player eventa deposit, a bet, a session ending reaches all ten modules simultaneously. There is no data lag between what a player does and what your CRM knows. Campaigns, segments, and compliance checks all update in real time.

  • Real-Time Player Segmentation
  • Live Event Campaign Triggers
  • Bonus and Promotion Engine
  • Omnichannel Campaigns
  • VIP and Loyalty Management
  • Gamification Module
  • Responsible Gaming Controls
  • Analytics and Reporting
  • Lifecycle Automation
  • API Integration Layer
Sub-second event processing
Any player event reaches the right module in under a second.
REAL-TIME CRM CORE Segmentation Live Triggers Bonus Engine Analytics Gamification Resp. Gaming Omni- channel VIP Loyalty
Platform Features

Every module your player retention strategy needs

Ten modules covering the complete player lifecycle from first deposit to long-term retention and churn prevention. Every module ships ready to use. No extra licence costs, no hidden add-ons.

Player Segmentation Software (Real-Time)

Segments update the moment player behaviour changes. No overnight batch jobs, no stale data.

Live Event Campaign Triggers

A bet placed, a deposit made, a session ending campaigns trigger within a second of the event.

Bonus and Promotion Engine

Target bonuses by segment, set wagering conditions per offer, and track ROI per campaign in real time.

Omnichannel Campaigns

Email, SMS, push, WhatsApp, and in-app one campaign builder, one place to report.

VIP and Loyalty Management

Identify high-value players from session one using GGR and stake signals. Automate tier upgrades and track lifetime value per cohort.

Gamification Module

Missions, leaderboards, and loyalty wheels added to any player journey without changing the bonus budget.

Lifecycle Automation

Onboarding, first-deposit nudges, churn prevention, and reactivation set up once, run automatically.

Analytics and Reporting

Campaign ROI, GGR per segment, retention rate, and channel performance in one live view. Custom report exports on schedule or on demand.

Responsible Gaming Controls

Deposit limits, self-exclusion, and cooling-off triggers built in satisfying UK GC, MGA, and Curaçao licence requirements without additional tools.

API Integration Layer

Connects to any PAM, sportsbook feed, or payment gateway over REST API and webhooks. Compatible with Betradar, Sportradar, EveryMatrix, GiG, and Pragmatic Solutions.
Deployment

From install command to live CRM in 5 days our team handles everything

Industry standard integration timelines run 4–8 weeks. Our deployment runs from a single install command, and the SDLC Corp team manages the PAM, sportsbook feed, and payment gateway connections during a structured 5-day onboarding.

1click

Running on your server or cloud within minutes of install

Across 50+ deployments, the iGaming CRM was live within hours of the install command. Our team handles the API integration during onboarding.

SaaS average
4–8w
Industry average
Step 1 · Hours
Installation
  • One-click install runs automatically
  • Database initialised
  • Admin dashboard accessible
  • Your logo and domain applied
Step 2 · Days 1–2
API Integration
  • PAM connected via REST API
  • Sportsbook feed connected
  • Payment gateway webhooks
  • Data sync between PAM and CRM verified
Step 3 · Days 3–4
Configuration
  • Player segments and CRM rules
  • Bonus engine and compliance
  • Lifecycle flows configured
  • End-to-end QA completed
Step 4 · Day 5
Handover
  • Team training
  • First campaigns activated
  • Live dashboards confirmed
  • Our team on standby post-launch
iGaming CRM deployment dashboard
Your Infrastructure

Deployed on AWS, GCP, Azure, or bare metal. Your servers, your data.

Verified Reviews

Rated 5.0 by iGaming operators on Clutch

Every review on Clutch is submitted by a real client and independently verified. Read the original reviews at clutch.co

"The platform runs on our own servers, which was a firm requirement for our licence compliance review. The team managed the full deployment."

Verified Clutch review iGaming operator

"The flat one-time pricing was the deciding factor. Per-player billing on every alternative we evaluated would have scaled our CRM costs indefinitely."

Verified Clutch review sportsbook operator

"Communication was good throughout. The CRM connected to our PAM within the agreed timeline — no internal development team needed on our side."

Verified Clutch review online casino operator
5.0
Clutch rating
50+
Operators live
7
Regulated markets
$5,000
One-time licence
Review quotes are paraphrased from publicly available Clutch reviews to protect reviewer identity. View originals on Clutch.
Pricing

One payment. All ten modules. No annual renewal.

All ten modules. Unlimited players, brands, and markets. One price.

Full Platform Licence
$5,000
Pay once. No recurring licence fees.
  • All 10 CRM modules included
  • 1-click install on your servers or cloud
  • Your logo, domain, and colour scheme
  • REST API for PAM, sportsbook feed, and payments
  • Unlimited MAU — no player caps
  • Multi-brand support from one instance
  • Onboarding, integration, and team training
  • 12 months of technical support included
Request a Demo

Source code and priority support on the enterprise plan — contact us for pricing.

Monthly iGaming CRM cost at 25,000 MAU
SDLC CorpSaaS iGaming CRM
Total costOne flat payment$2k–$15k / month
Pricing modelFlat rate — same at any scalePer-player per month
Go-live timethe standard onboarding period4 to 8 weeks
Player dataYour infrastructureShared vendor servers
Source codeEnterprise planNot available
Multi-brandUnlimited brandsPer-brand licensing
Data residencyYou choose the regionVendor-chosen region
GDPR / MGA / UK GCData stays with youVendor DPA required
A SaaS CRM at 25,000 active players typically runs $24k–$180k a year Paid once. From year two, only optional support and upgrades.
FAQ

Questions operators ask before switching to SDLC Corp

If your question isn't here, book a 30-minute call with the iGaming team.

Is the full $5,000 price one payment no hidden fees?
Yes. One payment covers all ten modules, unlimited players, unlimited brands, and unlimited campaigns. The licence includes onboarding, integration, team training, and 12 months of technical support. The enterprise plan (source code + priority SLAs) is quoted separately on request.
How does this compare to Optimove, Fast Track CRM, or Symplify?
The main difference is the commercial model and hosting. Optimove, Fast Track CRM, and Symplify are SaaS platforms — they bill per active player and host your data on their servers. SDLC Corp is a self-hosted, flat-fee platform. You pay once, host on your own infrastructure, and the price does not increase as your player base grows. Operators comparing quotes typically find the SDLC Corp licence pays for itself within the first month at 25,000 MAU.
Do I need a developer to install the CRM?
No. One install command on your side. The SDLC Corp team handles the PAM (Player Account Management) connection, sportsbook feed, payment gateway integration, and full configuration as part of the standard onboarding. Most operators do not need to write a single line of code.
Is this suitable for a new sportsbook or casino launch?
Yes. The platform ships with onboarding flows, first-deposit campaigns, and player segmentation pre-configured for new operators. It works for sports betting, online casino, live casino, and esports betting verticals. You can be running CRM campaigns on the same day your sportsbook or casino goes live.
What if my PAM or payment gateway is not on the verified list?
It works with any system that supports REST API or webhooks. If your provider is not on the verified list, the SDLC Corp team wires it up during onboarding at no extra cost. Verified PAMs include EveryMatrix, GiG, SOFTSWISS, GR8 Tech, Pragmatic Solutions, and SBTech.
Is my player data safe on my own servers?
Yes. All player records stay on your servers under your encryption keys. The CRM includes GDPR consent management, role-based access controls, data retention controls, and full audit logs — satisfying UK GC, MGA, and Curaçao licence requirements. Host on AWS, GCP, Azure, or your own hardware in any region.
Technical Specifications

How the platform is built: architecture, security, and compliance

Modular microservices on standard APIs cloud-flexible, horizontally scalable, and compliant with UK GC, MGA, and Curaçao requirements out of the box.

Microservices
Each module scales on its own campaigns, analytics, and data run independently.
Any Cloud or On-Premise
Run it on AWS, GCP, Azure, or your own hardware in any region you choose.
REST API and Webhooks
Standard APIs no proprietary connectors needed.
GDPR and Licence Ready
Consent management and audit logs for UK GC, MGA, and Curaçao licences.
Security & Compliance
PCI DSS-ready, AES-256 encryption at rest, TLS 1.3 in transit. SOC 2 and ISO 27001 paths supported.
Sub-Second Processing
Triggers fire in under one second of any player action.
Proven at 100,000 MAU
Already running at six-figure player counts. Scales on demand.
Churn Prediction (ML)
Machine learning trained on iGaming signals — stakes, session frequency, and deposit history.
Rebrandable Interface
Custom branding on dashboard and player-facing screens your domain, fonts, and colours.
Get Started

Book a live walkthrough see the platform running on a real operator environment

Leave your work email. We will confirm a time within 24 hours. The session covers your PAM, your market, your player base size — and a direct comparison with any platform you are currently evaluating.

Operators comparing against Optimove, Fast Track CRM, or Symplify are welcome. We will walk through the feature, pricing, and data-ownership differences directly. Contact us to speak with the iGaming team. No sales pressure — demo and Q&A only.

$5,000
One-time licence — no annual fee
<8 days
Longest go-live across 50+ deployments
100%
Player data on your servers
5.0 ★
Clutch rating · verified iGaming reviews
No commitment required  ·  24-hour response guaranteed  ·  Your data never leaves our conversation

Let’s Talk About Your Product

Get expert guidance on scope, architecture, timelines, and delivery approach so you can move forward with confidence.

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