Is the $5,000 price a single payment with no hidden fees?

Yes. One payment covers all ten modules, unlimited players, unlimited brands, and unlimited campaigns. The licence includes onboarding, API integration, team training, and 12 months of technical support. Source code and priority SLAs are on the enterprise plan, quoted separately on request.

How does SDLC Corp compare to Optimove, Fast Track CRM, or Symplify?

Optimove, Fast Track CRM, and Symplify are SaaS platforms that bill per active player and store your data on their servers. SDLC Corp is self-hosted and flat-fee: you pay once, host on your own infrastructure, and the price does not rise as your player base grows.

Do I need a developer to install the CRM?

No. There is one install command on your side. The SDLC Corp team handles the PAM connection, sportsbook feed, payment-gateway integration, and full configuration as part of standard onboarding.

Is this suitable for a new sportsbook or casino launch?

Yes. The platform ships with onboarding flows, first-deposit campaigns, and player segmentation pre-configured for new operators. It supports sports betting, online casino, live casino, and esports betting.

What if my PAM or payment gateway is not on the verified list?

It works with any system that supports REST API or webhooks. If your provider is not yet on the verified list, the SDLC Corp team connects it during onboarding.

Is player data safe on my own servers?

Yes. Player records stay on your servers under your encryption keys. The CRM includes GDPR consent management, role-based access controls, data-retention controls, and full audit logs.

How does iGaming CRM software improve player retention?

It segments players in real time, identifies churn-risk users early, automates reactivation journeys, manages VIP workflows, and measures campaign ROI and lifetime value.

What is not included in the $5,000 licence?

Source code and priority SLAs are on the separately quoted enterprise plan. Third-party messaging services such as SMS, email, or WhatsApp gateways are not included.

White-Label iGaming CRM

iGaming CRM Software for Sportsbook and Casino Operators

Own your player data, run real-time campaigns, and scale without per-player SaaS fees. Our team connects your PAM, sportsbook feed, and payment gateway during onboarding.

Own player data on your cloud or private server.
Run real-time campaigns from deposits, bets, and sessions.
Scale without per-player SaaS pricing or renewal fees.

Request Live Demo See All Features

iGaming CRM platform dashboard showing real-time player segmentation, campaign triggers, and player activity

Who It Suits

Built for Every Stage of the iGaming Operator Journeyy

From launch day to 100,000+ monthly active users, one CRM platform helps operators manage players, campaigns, brands, and compliance without per-player pricing.

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Startups

Launch a branded sportsbook or casino CRM with onboarding, player tracking, and fast go-live support.

Mid-Market Operators

Use live player events to trigger segments, VIP alerts, retention journeys, and campaigns in real time.

Enterprise & Multi-Brand

Run brands, markets, compliance rules, campaign flows, and analytics from one self-hosted CRM.

iGaming CRM operator journey dashboard showing startup, growth, and enterprise stages

In Plain Terms

What is iGaming CRM software?

iGaming CRM software helps casino, sportsbook, and betting operators manage player data, automate campaigns, control bonuses, track VIP activity, and support compliance workflows from one real-time dashboard.

Talk to CRM Expert

Live Player CRM Console

LIVE EVENTS

Active Players 24.8K

Campaign Triggers 8.2K

VIP Alerts 312

Risk Flags 96

Player profile updated 0.2s

Bonus rule checked 0.4s

Campaign trigger sent 0.6s

Responsible gaming rule verified 0.8s

Built for player events

Unlike a standard CRM, it reacts to deposits, withdrawals, bets, gameplay, bonus use, KYC status, churn risk, and VIP behaviour.

Used by operators

Online casinos, sportsbooks, esports betting brands, poker platforms, lottery operators, and multi-brand iGaming companies use it.

Self-hosted control

You keep player data on your own cloud or server. Therefore, you control hosting, integrations, data rules, and long-term platform cost.

Market-ready setup

The platform supports compliance workflows for regulated markets, including data residency, responsible gaming, and audit-ready reporting needs.

Platform Architecture

Nine Modules Connected by One Player Event Stream

Every player event, from a deposit to a bet or session ending, reaches all core CRM modules simultaneously. As a result, campaigns, segments, lifecycle flows, and compliance checks stay current without manual delay.

Book CRM Demo

Real-Time Player Segmentation

Live Event Campaign Triggers

Bonus & Promotion Engine

Omnichannel Campaigns

VIP & Loyalty Management

Gamification

Responsible Gaming Controls

Analytics & Reporting

Lifecycle Automation

iGaming CRM event stream dashboard showing real-time player actions and campaign modules

Real-time CRM event stream Player actions move across segmentation, campaigns, loyalty, analytics, and responsible gaming workflows.

Platform Features

Every Module Your Player Retention Strategy Needs

Ten CRM modules cover the full player lifecycle, from first deposit to loyalty, reactivation, responsible gaming, and campaign performance tracking. Each module ships ready to use with no hidden add-on licence cost.

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Player Segmentation

Build live player groups using deposits, bets, sessions, bonus use, value, churn risk, and VIP behaviour.

Live Campaign Triggers

Trigger journeys when a player deposits, places a bet, claims a bonus, ends a session, or becomes inactive.

Bonus & Promotion Engine

Target bonuses by segment, set offer rules, manage wagering conditions, and track campaign ROI in one view.

Omnichannel Campaigns

Reach players through email, SMS, push, WhatsApp, and in-app messaging from one campaign builder.

VIP & Loyalty Management

Identify high-value players using GGR, stake, and activity signals, then automate tiers and VIP alerts.

Gamification Module

Add missions, leaderboards, loyalty wheels, and reward journeys without increasing manual campaign work.

Lifecycle Automation

Automate onboarding, first-deposit nudges, churn prevention, reactivation, and win-back journeys.

Analytics & Reporting

Track campaign ROI, GGR by segment, retention rate, channel performance, and scheduled exports.

Responsible Gaming Controls

Support limits, self-exclusion, cooling-off triggers, risk flags, and audit-ready responsible gaming workflows.

API Integration Layer

Connect your PAM, sportsbook feed, payment gateway, and third-party systems through REST APIs and webhooks.

Pricing

One-Time Pricing for the Full iGaming CRM Platform

Get the full iGaming CRM platform with unlimited players, brands, and markets under one flat licence. No per-MAU pricing, no annual renewal, and no hidden module fees.

Discuss Pricing

Full Platform Licence

$5,000

Pay once — no recurring licence fees

All 10 CRM modules included
1-click install on your cloud or server
Logo, domain, and colour scheme setup
REST API for PAM, sportsbook, and payments
Unlimited MAU with no player caps
Multi-brand support from one instance
Onboarding, integration, and team training
12 months of technical support included

Source code and priority support are available on the enterprise plan.

Get the Licence — $5,000

Feature	SDLC Corp	Typical SaaS CRM
Pricing model	One flat payment, any scale	Per active player, per month
Cost at 25,000 MAU	One-time licence	Typically $2k–$15k/month
Go-live time	Days	4–8 weeks
Player data	Your infrastructure	Vendor’s servers
Source code	Available on enterprise plan	Not available
Multi-brand	Unlimited brands	Per-brand licensing
Data residency	Region of your choice	Vendor-chosen region
GDPR / MGA / UK GC	Data stays with you	Vendor DPA required

SaaS figures are typical market ranges shown for comparison only — not quotes from any specific vendor.

Verified Reviews

Rated 5.0 by iGaming operators on Clutch

Operators choose the platform for self-hosted control, predictable pricing, and managed deployment. Each review is positioned around real buying concerns: data ownership, cost control, and integration support.

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★★★★★

Verified

“The platform runs on our own servers, which was a firm requirement for our licence compliance review. The team managed the full deployment.”

iGaming Operator Verified Clutch review

★★★★★

Verified

“The flat one-time pricing was the deciding factor. Per-player billing on every alternative would have scaled our CRM costs indefinitely.”

Sportsbook Operator Verified Clutch review

★★★★★

Verified

“Communication was good throughout. The CRM connected to our PAM within the agreed timeline, with no internal development team needed.”

Online Casino Operator Verified Clutch review

5.0 ★

Clutch Rating

50+

Operators Live

Regulated Markets

Trust note: Review copy should match your live public review source before publishing. View originals on Clutch.

Deployment

From Install Command to Live CRM in 5 Days

Standard CRM integrations can take four to eight weeks. Our team follows a structured five-day onboarding plan to connect your PAM, sportsbook feed, payment gateway, CRM rules, and first live campaigns.

Start Deployment

Hours

Installation

Install the CRM, initialise the database, activate the admin dashboard, and apply your logo, domain, and brand colours.

Days 1–2

API Integration

Connect PAM, sportsbook feed, and payment-gateway webhooks. Then verify player, event, and transaction data sync.

Days 3–4

Configuration

Set player segments, CRM rules, bonus logic, compliance settings, lifecycle flows, and full end-to-end QA checks.

Day 5

Handover

Train your team, activate first campaigns, confirm live dashboards, and keep the launch team on standby.

The Problem

Why Operators Outgrow Generic CRM Tools

Per-player SaaS billing makes CRM cost rise with growth. As active players increase, your monthly bill can move into five or six figures. A flat licence gives operators cost control, data ownership, and faster deployment without per-MAU charges.

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What makes the difference

One flat licence fee with no recurring charges or player caps
Player data stays on your own cloud or server infrastructure
Enterprise source-code access helps reduce vendor lock-in
Sub-second event triggers replace slow batch-based updates
Multi-brand and multi-market support comes from one instance
CRM migration support is handled during structured onboarding

Operator results after switching

+24%

Player Retention

+41%

Campaign ROI

5 Days

Time to Go Live

−94%

Annual CRM Cost

Based on internal onboarding and operator feedback from early deployments. Results vary by player base, campaign setup, integrations, and launch readiness.

Predictable cost Scale users and brands without per-player billing surprises.

Data ownership Keep player records, events, and reports on your infrastructure.

Real-time action Trigger campaigns from player events while the signal is fresh.

Casino & Sportsbook

One CRM platform for casino and sportsbook operators

Run casino and sportsbook player engagement from one CRM engine. Each vertical gets its own segments, signals, bonus logic, and campaign triggers without separate systems.

See Deployment Workflow

Casino Focus

Casino CRM Software

Built for game preference, deposit behaviour, bonus history, free spins, loyalty tiers, and player reactivation.

Main Signal Game Activity

Campaign Type Free Spins

Retention Flow Win-Back

Segment players by slots, live casino, and table games
Run free-spin, cashback, and reload-bonus campaigns
Track loyalty tiers and VIP value from GGR signals
Trigger inactive-player reactivation automatically

Book Casino Demo

Sportsbook Focus

Sportsbook CRM Software

Built for bet history, stake value, sport preference, event timing, odds boosts, and bettor retention journeys.

Main Signal Bet History

Campaign Type Odds Boosts

Retention Flow Match-Day

Segment bettors by sport, stake range, and bet frequency
Launch free-bet, odds-boost, and acca-insurance campaigns
Trigger journeys around fixtures and major matches
Automate bettor retention and win-back workflows

Book Platform Demo

Segmentation & Campaigns

Day-One Setup and Campaign Configuration for iGaming Operators

Real-time segmentation feeds every campaign. Build audiences from player behaviour, value, activity, and risk signals, then trigger the right offer automatically.

Build My Campaign Flow

Player Segments

First-time depositors High-value & VIP Inactive players Churn-risk users Bonus seekers Casino players Sportsbook bettors Region-specific groups

Automated Campaigns

Welcome journey First-deposit nudge No-deposit offer Cashback campaign Free-spin trigger Free-bet trigger VIP reward flow Reactivation journey

Bonus & Promotion Types

Deposit bonus No-deposit bonus Free spins Free bets Cashback Loss-back Referral rewards Event-based offers

Built for Every Team

One CRM Where Every iGaming Team Works From the Same Player Data

Marketing, VIP, compliance, product, and admin teams get role-specific views from one shared CRM. As a result, teams avoid disconnected tools, duplicate exports, and outdated spreadsheets.

See Team Workflows

Marketing

Segmentation and automation
Bonus and reactivation campaigns
Email, SMS, and push delivery
Campaign performance tracking

VIP Managers

High-value player dashboard
Personal offers and assignment
VIP churn tracking
Notes and communication history

Compliance

KYC status and AML flags
Responsible-gaming indicators
Country restrictions and review
Full audit logs

Product

Player behaviour tracking
Engagement and feature insights
Player-journey reports
Retention-funnel visibility

Admin

Role-based access and permissions
Approval workflows
Brand-wise access control
System settings and audit history

Related Resources

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FastTrack vs Self-Hosted iGaming CRM

Compare SaaS and self-hosted CRM models across cost, control, compliance, integrations, and long-term platform ownership.

Read Article →

CRM Pricing Cost Guide

iGaming CRM Pricing: What Operators Should Know

Understand one-time pricing, per-MAU SaaS costs, module fees, renewal risk, and the real cost of CRM growth.

Read Article →

Platform Cost Buyer Guide

How to Compare iGaming CRM Pricing Models

Learn how CRM pricing changes by player volume, brand count, infrastructure control, support scope, and deployment model.

Read Article →

View All Blogs →

FAQ

Questions Operators Ask Before Switching to an iGaming CRM

Let’s Talk About Your Product

Get expert guidance on scope, architecture, timelines, and delivery approach so you can move forward with confidence.

iGaming CRM Software for Sportsbook and Casino Operators

Built for Every Stage of the iGaming Operator Journeyy

Startups

Mid-Market Operators

Enterprise & Multi-Brand

What is iGaming CRM software?

Built for player events

Used by operators

Self-hosted control

Market-ready setup

Nine Modules Connected by One Player Event Stream

Every Module Your Player Retention Strategy Needs

Player Segmentation

Live Campaign Triggers

Bonus & Promotion Engine

Omnichannel Campaigns

VIP & Loyalty Management

Gamification Module

Lifecycle Automation

Analytics & Reporting

Responsible Gaming Controls

API Integration Layer

One-Time Pricing for the Full iGaming CRM Platform

Rated 5.0 by iGaming operators on Clutch

From Install Command to Live CRM in 5 Days

Installation

API Integration

Configuration

Handover

Why Operators Outgrow Generic CRM Tools

One CRM platform for casino and sportsbook operators

Casino CRM Software

Sportsbook CRM Software

Day-One Setup and Campaign Configuration for iGaming Operators

One CRM Where Every iGaming Team Works From the Same Player Data

Marketing

VIP Managers

Compliance

Product

Admin

More iGaming solutions from SDLC Corp

Latest iGaming CRM Insights

FastTrack vs Self-Hosted iGaming CRM

iGaming CRM Pricing: What Operators Should Know

How to Compare iGaming CRM Pricing Models

Questions Operators Ask Before Switching to an iGaming CRM

Is the $5,000 price a single payment with no hidden fees?

How does SDLC Corp compare to Optimove, Fast Track CRM, or Symplify?

Do I need a developer to install the CRM?

Is this suitable for a new sportsbook or casino launch?

What if my PAM or payment gateway is not on the verified list?

Is player data safe on my own servers?

How does iGaming CRM software improve player retention?

What is not included in the $5,000 licence?

Let’s Talk About Your Product

What happens next?

Awards & Recognition

Contact Us