Game designer working on an anime-style character using a digital tablet, with Unity open on a monitor, and whiteboards showing puzzle grid and flowchart in the background

How to Develop a Game Like HuniePop

TABLE OF CONTENTS

Creating a game like HuniePop is both a technical and creative challenge. This iconic title is known for blending match-3 puzzle mechanics with dating simulation, wrapped in a charming anime-style aesthetic. Whether you want to emulate its gameplay, narrative structure, or hybrid genre appeal, this guide will walk you through the major steps and considerations to help you develop your own unique version of such a game.

Understanding HuniePop: What Makes It Stand Out?

Screens from HuniePop showing match-3 gameplay, character dialogue, and personality profiles

Before diving into development, it’s crucial to understand what made HuniePop successful:

  • Genre Fusion: The game uniquely combines a dating simulator with a match-3 puzzle mechanic.
  • Character-Driven Narrative: Each character has a distinct personality, backstory, and set of preferences.
  • Visual Appeal: Anime-style 2D graphics appeal to a wide range of players.
  • Adult Themes: It includes mature content, which requires special consideration depending on your audience.
  • Replayability: Players are encouraged to replay interactions with different characters.

Also Read: Develop a game like Free Fire

Mobile UI screens showing dating puzzle game menu, character selection, and dialogue interaction

To create a standout experience, consider including the following features:

  • Hybrid Gameplay: Seamless integration of puzzle and narrative segments
  • Multiple Love Interests: Each with unique story arcs and personalities
  • Dynamic Dialogue Trees: Offering players meaningful choices and consequences
  • Inventory and Gift System: Affects relationship progress
  • Progressive Unlockables: New outfits, scenes, or dialogue based on in-game performance
  • Achievements and Rewards: Encourage completionism and exploration
  • Multiplatform Support: Consider PC, mobile, and web releases

Step 1: Conceptualization and Planning

Mobile screens showing game genre selection, theme choices, and design document planning for a dating sim game

Start with a clear vision of your game:

  • Define Your Genre Mix: Will you stick with puzzle and dating sim elements, or mix it with other genres like RPG or adventure?
  • Choose Your Theme and Tone: Decide on your setting (e.g., fantasy, high school, sci-fi) and whether it will be comedic, romantic, dramatic, or mature.
  • Character Development: Sketch out your characters. Create detailed bios including names, backgrounds, interests, and dialogue style.

Create a design document that outlines:

  • Core gameplay mechanics
  • Narrative flow
  • Character arcs and progression
  • UI/UX design concepts
  • Art direction and inspirations

Explore: How to Develop a Game like Risk 

Step 2: Choosing the Right Game Engine

Mobile UI showing selection and comparison of game engines including Unity, Ren'Py, and Godot for puzzle and narrative games

Several game engines are ideal for developing a hybrid game like HuniePop:

1. Unity

  • Excellent for match-3 puzzle mechanics

  • Supports 2D and UI-heavy games

  • Large community and plugins

2. Ren’Py

  • Tailored for visual novels and dating sims

  • Less suited for advanced puzzles

  • Easy scripting language

3. Godot

  • Lightweight and free

  • Good for 2D game development

  • Visual scripting for beginners

For a game that blends puzzle gameplay and storytelling, Unity might be the most flexible option, especially if you want to build your own match-3 engine.

Step 3: Designing the Match-3 Puzzle System

Three mobile screens showing Unity as the chosen game engine, comparing features of Unity, Ren'Py, and Godot for match-3 gameplay

The puzzle aspect of your game should be both challenging and engaging. Consider the following components:

  • Grid Design: Typically, a 7×7 or 8×8 grid works well
  • Piece Types: Define different token types, each potentially linked to a character trait or stat
  • Special Moves: Create power-ups or combos
  • Scoring System: Connect scoring to in-game actions, like increasing affection levels
  • Turn Mechanics: Decide if it’s turn-based or time-based

Use Unity’s 2D physics and sprite systems to implement match detection, cascading effects, and animations.

Learn More: Develop a game like the Snake Game

Step 4: Creating the Dating Sim Engine

Mobile UI screens displaying dialogue tree builder, gift and item system, and match-3 puzzle date event for dating sim gameplay

This is where your narrative skills come into play:

  • Dialogue Trees: Use branching dialogue paths based on player choices
  • Stat-Based Responses: Character reactions can vary based on player stats or prior decisions
  • Gift and Item Systems: Let players purchase or unlock items that influence outcomes
  • Date Events: Incorporate scenarios where puzzle segments are integrated as “date challenges.”

Unity’s ScriptableObjects can help manage large datasets for characters, dialogue, and events.

Step 5: Character Art and Animation

Mobile UI screens showing anime-style character art selection, emotion variants, and Live2D animation settings for a dating sim game

Anime-style characters are central to HuniePop’s appeal. Consider hiring an illustrator or using assets from platforms like:

  • Itch.io
  • Kenney.nl
  • OpenGameArt

Tips for art consistency:

  • Use a limited color palette per character
  • Create emotion variants (happy, sad, angry, surprised)
  • Design idle and speaking animations

Tools like Live2D can bring static images to life with subtle motion.

Explore: How to Develop a Game like Harvest Moon

Step 6: User Interface Design with Custom Themes

Mobile screens displaying a dating sim conversation, a match-3 puzzle grid, and theme and accessibility settings including colorblind mode and font size

UI is critical in dating sims and puzzle games:

  • Conversation Screens: Display character portraits, dialogue boxes, and player choices
  • Puzzle Interface: Clear grid layout, intuitive controls, responsive animations
  • Menus: Include stats, inventory, gallery, and save/load features
  • Custom Themes: Allow players to switch themes/skins for UI or characters
  • Accessibility Options: Font resizing, colorblind modes, and simplified controls enhance usability

Use wireframes and user testing to refine the design.

Step 7: Audio and Music

Mobile UI screens showing background music playlist, adjustable sound effects mixer, and character voiceover settings for a dating sim game

Audio adds emotional depth:

  • Background Music: Light and mood-appropriate for both dating and puzzle scenes
  • Character Voiceovers: Optional, but adds personality
  • Sound Effects: For puzzle moves, UI clicks, and special events

Sources:

  • FreeSound.org
  • Bensound
  • AudioJungle

Also Read: How to Develop a Game like Minecraft 

Step 8: Monetization Strategy (Optional)

Mobile UI screens showing monetization options including one-time purchase, in-app purchases, and ad settings for a hybrid dating puzzle game

If you plan to monetize your game:

  • One-Time Purchase: Sell it via Steam, Itch.io, or other platforms
  • In-App Purchases: For extra content or cosmetic items
  • Ads: Less common in narrative games, but possible in mobile versions

Be mindful of platform guidelines, especially for adult content.

Step 9: Costing Break-up for Development

Three mobile UI screens showing detailed game development cost breakdown, category budgeting for indie and studio teams, and a total budget estimate chart

Here’s a rough breakdown of potential costs:

  • Game Design & Documentation: $500 – $1,000
  • Art & Animation: $3,000 – $10,000 (depending on style and number of assets)
  • Programming: $5,000 – $15,000 (engine integration, gameplay logic, UI)
  • Sound & Music: $500 – $2,000
  • Voice Acting (Optional): $1,000 – $5,000
  • Testing & QA: $1,000 – $3,000
  • Marketing & Launch: $2,000 – $5,000

Total Estimated Budget: $12,000 – $40,000 (can be lower for indie solo devs)

Step 10: Testing and Feedback

Three mobile UI screens displaying internal testing analytics, closed beta feedback form, and community feedback chat for game development

Before releasing:

  • Internal Testing: Catch bugs and polish gameplay
  • Closed Beta: Gather feedback on pacing, difficulty, and UI
  • Localization Testing: If you plan to release in multiple languages

Tools:

  • Unity Analytics
  • Google Forms for beta feedback
  • Discord for community feedback

Learn More: How Do Free-To-Play (F2P) Games Make Money in 2025

Step 11: Publishing and Marketing

Mobile UI screens showing community building tools with Discord and Reddit, press kit creation with assets, and Steam game launch interface with wishlist and early access options

Marketing is essential for visibility:

  • Build a Community: Use Discord, Reddit, and Twitter/X
  • Press Kits: Include screenshots, bios, and trailers
  • Content Creators: Partner with streamers or YouTubers
  • Steam Page: Optimize with tags, trailers, and community updates

Consider early access to build a loyal fanbase while you refine your game.

Conclusion: Crafting Your Own HuniePop-Inspired Game

Creating a game like HuniePop involves much more than copying its mechanics. It’s about understanding the appeal of hybrid genres and crafting a unique experience that blends engaging puzzles with compelling storytelling. With careful planning, the right tools, and creative vision, you can build a game that captivates players just as HuniePop did.

Whether you lean into romance, comedy, or something entirely different, let your imagination guide the journey. Good luck!

Ready to turn your game idea into reality? SDLC CORP specializes in game development and can help you bring your vision to life with professional-grade design, development, and deployment services.

FAQ's

What Tools Do I Need to Create a Game Like Huniepop?

You’ll need a game engine like Unity (recommended for puzzle mechanics), a design tool for UI/UX, character illustration software (e.g., Photoshop or Clip Studio Paint), and audio editing tools. If you focus more on visual novel elements, Ren’Py could be an alternative.

While programming knowledge helps, you can use visual scripting tools in engines like Unity and Godot. Alternatively, you can collaborate with developers or hire freelancers to handle complex coding tasks.

Costs can range from $12,000 to $40,000, depending on art quality, content depth, platform scope, and whether you hire professionals or do it independently.

Yes, but you must follow the guidelines of distribution platforms like Steam or Itch.io. You’ll also need to age-gate your game appropriately and check regional content restrictions.

Development time varies, but a full-featured HuniePop-style game might take 6 to 12 months with a small team. Solo developers may need longer, depending on their skill set.

Common platforms include PC (Windows/Mac), Steam, Itch.io, and mobile (iOS/Android). Choose platforms based on your audience and content rating.

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