United States:
2457 Kane Lane, Batavia, Illinois
60510
Ecommerce PPC Management
Ecommerce PPC Management for Profitable Paid Growth
SDLC Corp runs ecommerce PPC across Google Shopping, Performance Max, paid search, Amazon and paid social, all to a target ROAS. We optimize your product feed, bids and creative, and report on profit, not vanity clicks. Request a free ad audit.
100+ ecommerce brands scaled, from D2C to enterprise
Campaigns managed to a target ROAS, not vanity metrics
In-house Google Shopping, Performance Max and Amazon Ads specialists
100+ecommerce brands scaled
Trusted by Industry Leaders
The Paid-Ad Problems We Fix
The Paid-Ad Problems We Fix
Most online stores lose money on paid ads for the same few reasons. We fix them.
- Wasted ad spendBudget leaks into low-intent clicks and search terms that never convert.
- A messy product feedWeak titles, missing attributes and feed errors keep your products out of Google Shopping.
- No clear ROASYou see clicks and impressions, but not which campaigns drive profit.
- Stalled scalingEvery budget increase drops efficiency, so returns fall as you grow.
Our ecommerce PPC services tie every campaign to a target ROAS, so you pay for traffic that buys. Whether you run one store or a large catalog, we make paid ads for your online store profitable.
Our Services
Our Ecommerce PPC
Management Services
As an ecommerce advertising agency, we build and manage end-to-end ecommerce Google Ads and paid social campaigns that sell products. Our ecommerce PPC management services cover every channel that drives sales.
We also manage paid ads for Shopify stores. For Shopify-specific growth, see our Shopify store marketing.
Google Shopping management
We set up and optimize Shopping campaigns with a clean product feed, so your products reach ready-to-buy shoppers.
Performance Max for ecommerce
We run Google Performance Max across Search, YouTube, Display and Gmail from one campaign, with guardrails that protect your ROAS.
Search and display ads
We capture high-intent search demand and retarget shoppers across the web.
Meta (Facebook and Instagram) ads
We run catalog, video and carousel ads to find new buyers and re-engage past visitors.
Amazon PPC management
We run Amazon Sponsored Products and Brand ads to lift rankings and reduce ACoS, so you keep more margin on every Amazon sale.
YouTube and video ads
We build product awareness and remarketing with video.
Remarketing and dynamic ads
We recover abandoned carts and bring back window shoppers.
Product Feed & Google Shopping
Product Feed & Google Shopping Optimization
Your product feed is the data Google reads to decide which of your products to show in Shopping. When that data is weak or has errors, your products get buried.
As a Google Shopping agency, we strengthen your product titles, fix missing details and images, and keep your Google Merchant Center feed error-free, so more of the right shoppers see you. Our Google Shopping feed optimization also covers how your feed is organized and how your bids are set.
Titles fixedOptimized data
More visibilityRight shoppers
Feed Health Dashboard Merchant Center kept error-free
All good
Healthy Feed status
Visibility Ready
Feed errors Fixed
Bid setup Clean
Feed optimization All checks passed
Tools & Platforms We Use
Tools & Platforms We Use
We manage your campaigns in the platforms that run them.
Conversion tracking set up correctly from day one
Which Paid Channel Fits Your Goal
Ecommerce PPC Channels We Manage
Not every paid channel suits every store. The table below shows what Google Shopping, Performance Max, search ads, paid social and Amazon ads each do best, so you can match spend to your goals.
| Channel | Best for | Buyer intent | Use it when |
|---|---|---|---|
| Google Shopping | Product discovery on Google | High | You have a catalog and a Merchant Center feed |
| Performance Max | Scaling across all Google inventory | Mixed | Conversion tracking is clean and you want reach |
| Search ads | Exact-match demand and brand defense | Highest | High-intent keywords and brand terms |
| Meta (Facebook, Instagram) | Demand generation and retargeting | Lower | Visual products and re-engaging shoppers |
| Amazon ads | Selling on Amazon | High | You sell on Amazon and want lower ACoS |
| YouTube and video | Awareness and remarketing | Low | Brand building and product demos |
Most stores run two to four of these together. We recommend the mix based on your margins, catalog and growth stage.
PPC Management Process
Our PPC Process, Built Around Your ROAS
We follow a clear, data-driven PPC management process built around one goal: turning your ad spend into profit. Every step below ties back to your target ROAS, so each ad dollar works harder than the last.
1
Campaign audit
We begin with a free ecommerce PPC audit of your current campaigns, find where budget is wasted, and benchmark your CPC, CTR and ROAS.
2
Strategy
We map a campaign structure around your margins, products and sales goals, then decide which channels and bidding approach will hit your ROAS target.
3
Setup
We create or rebuild your campaigns with feed setup, segmentation, targeting and bid strategy, and flag weak landing pages that leak conversions.
4
Optimization
We adjust bids, add negative keywords, refine audiences and test fresh ad copy every week, cutting what wastes spend and scaling what drives sales.
5
Reporting and scale
You get clear reports on spend, revenue, ROAS, ACoS, CAC, CTR and conversion rate, so we scale what works and pause what does not.
Pricing & Engagement Models
Our Ecommerce PPC Pricing Models
We keep ecommerce PPC management pricing simple and tied to your ad spend and goals, with no long lock-ins or hidden fees. Pick the engagement model that fits how you want to work, and scale it as your store grows.
01
Percentage of ad spend
The fee is a percentage of your monthly ad spend.
Typically10% to 20% of ad spend
Best for: stores scaling spend
02
Flat monthly retainer
A fixed fee, whatever your spend.
Typically$20,000 to $1,50,000/month
Best for: predictable budgets
03
Performance hybrid
A base fee plus a bonus tied to ROAS or revenue.
Typically$20,000+ base plus bonus
Best for: established stores
So, how much does ecommerce PPC cost? It depends on your channels, catalog size and ad spend. Management usually starts around ₹20,000/month or 15% of ad spend.
Industries We Serve
Ecommerce PPC Across Industries
Every store sells differently, so our ecommerce PPC management adapts to each industry, shaping Google Shopping, paid search and Amazon campaigns around how your customers buy.
D2C brands in beauty, fashion and wellness
Hover to view strategy 01
D2C beauty, fashion & wellness
We scale high-intent campaigns that drive repeat purchases and stronger ROAS for D2C brands.
B2B ecommerce platforms
Hover to view strategy 02
B2B ecommerce platforms
We generate qualified leads, bulk orders and repeat buyers for B2B ecommerce platforms.
Multi-category online marketplaces
Hover to view strategy 03
Multi-category marketplaces
We manage traffic, conversion and growth across large catalogs and multiple seller categories.
Subscription ecommerce
Hover to view strategy 04
Subscription ecommerce
We support subscriber acquisition, retargeting and retention-focused ecommerce campaigns.
Case Studies
Ecommerce Experience Behind Our PPC Work
We have built and scaled ecommerce stores across beauty, fashion and food, so we know the product feeds, catalogs and checkout flows that paid campaigns depend on.
Health and Beauty Ecommerce
Beauty Ecommerce Platform Built for Discovery and Conversion
We rebuilt a health and beauty store for faster browsing, clearer product discovery and a cleaner checkout.
- Product catalog and category experience improved for buyers
- Checkout journey structured for better conversion flow
+68%
Conversion rate lift
2
Mobile platforms
4
Compliance frameworks
+68%Conversion lift
Fashion Retail Ecommerce
ERP-Connected Ecommerce for a Footwear Manufacturer
We connected inventory, pricing and product data to ERP, so a shoe manufacturer could run ecommerce and retail from one workflow.
- Product and stock data connected with ERP workflows
- Inventory visibility improved for retail and commerce teams
+22%
Revenue growth
99.2%
Stock accuracy
97%
On-time fulfilment
+22%Revenue growth
Food Ordering Ecommerce
Food Ordering App Built for Deals and Faster Checkout
We built a food ordering experience with combo deals, coupons and a simpler delivery and checkout flow.
- Ordering flow structured around meal categories and deals
- Delivery and checkout experience built for smoother purchase flow
-62%
App bounce rate
+47%
Conversion rate
8
UX challenges solved
+47%Conversion rate
Client Feedback
What Our Clients Say About Working With Us
Real reviews from verified clients on Clutch and GoodFirms, from the brands who trust us to run their paid campaigns.
★★★★★
Verified on Clutch
"They audited our entire workflow before touching anything and rebuilt the process from scratch. Since going live, our data accuracy and deal processing have improved across the board."
★★★★★
Verified on Clutch
"What sets SDLC apart is their responsiveness. They respond fast and act faster, and that kind of reliability directly impacts how confidently we run campaigns."
★★★★★
Verified on GoodFirms
"SDLC took the time to understand how our retail business actually works before making recommendations. The solution streamlined our sales process and improved reliability in ways we did not expect."
Guides & Insights
Ecommerce PPC Guides & Insights
Sharpen your paid strategy with practical ecommerce PPC guides on Google Shopping, Performance Max and Amazon ACoS, showing how we cut wasted ad spend and scale at a profitable ROAS.
Why Choose SDLC
Why Choose SDLC for Ecommerce PPC
SDLC Corp is a performance-driven ecommerce PPC company that has helped 100+ brands scale paid campaigns. As an ecommerce PPC agency, we focus on profit, not vanity metrics. Here is what sets us apart:
Trusted partner 
100+ecommerce brands scaled
In-house specialists who manage ecommerce campaigns every day
01Feed and Google Shopping expertise, not just keyword bidding
02Honest pricing and clear, real-time reporting
03ROAS-focused strategy from the first week
04That focus is why product-based stores rank us among the best ecommerce PPC agency options. Paid ads work hardest as part of a wider plan, so we also offer full-funnel ecommerce marketing.
Frequently Asked Questions
Frequently Asked Questions
Answers to common questions about ecommerce PPC management, ROAS, pricing, product feeds, and campaign timelines.
What is ecommerce PPC management?
Ecommerce PPC management is the ongoing setup, monitoring and optimization of paid ads including Google Shopping, Performance Max, paid search, paid social and Amazon ads for online stores, run to a target return on ad spend. It covers product feed optimization, bidding, ad creative, conversion tracking and reporting.
How much does ecommerce PPC management cost?
Ecommerce PPC management is usually a monthly fee plus your ad spend, set as a flat retainer from around ₹20,000 per month or 10% to 20% of spend. The right number depends on your channels, catalog size and how fast you want to scale.
What is a good ROAS for an ecommerce store?
A common baseline is a 3:1 to 4:1 return, which means 3 to 4 in revenue for every 1 spent. The right target depends on your margins, so high-margin stores can profit at a lower ROAS and thin-margin catalogs need a higher one.
What is the difference between ROAS and ACoS?
ROAS is revenue divided by ad spend, and ACoS is ad spend divided by revenue, so they are inverses. ROAS is the standard metric on Google and Meta, while ACoS is the metric used inside Amazon ads.
What is Performance Max, and should ecommerce stores use it?
Performance Max is Google's AI campaign type that serves ads across Shopping, Search, Display, YouTube and Gmail from one campaign. Most stores benefit once they have clean conversion tracking and an optimized feed, but it needs guardrails, such as asset quality and brand controls, to avoid wasting spend.
How do you optimize a Google Shopping product feed?
We improve the product data Google uses, mainly titles, product types, attributes, GTINs and images, and keep the Merchant Center feed error-free. Strong titles and accurate attributes are the biggest levers on your Shopping impressions and conversion rate.
PPC or SEO, which should an ecommerce store invest in first?
PPC delivers measurable sales fastest, so stores that need revenue now usually start with paid ads, while SEO compounds over time and lowers long-term acquisition cost. The strongest approach runs both together, so pair paid with our ecommerce SEO services.
How long does ecommerce PPC take to show results?
Most campaigns show early signal within 2 to 4 weeks as bidding gathers data, with stable, optimized performance usually taking 2 to 3 months. Google Shopping and Performance Max specifically need a learning period before results settle.
- Contact Us
Let’s Talk About Your Product
Get expert guidance on scope, architecture, timelines, and delivery approach so you can move forward with confidence.
What happens next?
- We review your requirements
- Strategy call with experts
- Clear roadmap & estimate
- NDA Protected
- Enterprise Grade Delivery
- Global Clients
